PlayerData, the grassroots sports technology specialists, and Leicestershire & Rutland County Football Association (FA), the governing body for football in the region, are delighted to announce their strategic partnership aimed at revolutionising football performance through cutting-edge technology and data-driven insights.

The partnership brings together PlayerData's innovative player tracking and analytics solutions with the esteemed reputation and expertise of Leicestershire & Rutland County FA in developing and nurturing football talent across the region. This collaboration seeks to provide a platform for player development and elevate the overall standard of football in Leicestershire and Rutland.

PlayerData's state-of-the-art wearable tracking technology enables real-time data collection and analysis of player performance, delivering valuable insights to players, coaches, and training staff. This partnership will empower local football clubs and academies within Leicestershire and Rutland to gain a competitive edge by leveraging data-driven decision-making and tailored training programs.

"We are thrilled to announce PlayerData’s partnership with Leicestershire & Rutland County FA, marking a significant step forward in the realm of sports technology" said Fraser Campbell, Head of UK Sales at PlayerData. "This collaboration brings together PlayerData's cutting-edge data analytics platform and Leicestershire & Rutland County FA's rich heritage and commitment to the development of grassroots football. By joining forces, both organisations aim to revolutionise player performance analysis and enhance the overall experience for players and coaches alike. With PlayerData's innovative technology and the FA's extensive network and expertise, this partnership promises to empower players, optimise training methodologies, and elevate the level of football within the region, ultimately leading to greater achievements and a stronger football community."

The partnership will also focus on fostering innovation and knowledge sharing. Both PlayerData and Leicestershire & Rutland County FA will collaborate on exploring new advancements in football technology at the grassroots level and implementing evidence-based practices to enhance player performance and reduce injury risks.

Joe Dunmore, CEO at Leicestershire & Rutland County FA added: "We are delighted to announce our partnership with PlayerData, who are on a mission to make elite-level sports data accessible and affordable to all levels of football. Whether you're an individual seeking personal performance enhancement or one of Leicestershire & Rutland County FA's teams aiming to gain comprehensive insights into physical outcomes during games and training, we anticipate the profound positive impact that PlayerData will bring to your game. Together, we are excited to witness the transformation and advancements this partnership will bring to the county."

Through this strategic collaboration, PlayerData and Leicestershire & Rutland County FA aim to drive football excellence at all levels, while increasing participation, and nurturing talent within the region. The partnership reflects the shared commitment to innovation, performance, and the continued growth of football from grassroots up.